In recent months, it has become increasingly clear in discussions with exhibitors and industry experts that the PARKEN community's focus is on face-to-face events. For this reason, there will be no digital alternative to the exhibition.
"We very much regret having to cancel the face-to-face event in June," explains Martin Roschkowski, President at Mesago Messe Frankfurt GmbH. "However, the current situation as well as the resulting lack of planning security will not allow us to realize the PARKEN this summer."
"This decision was an inevitable step for all parties involved in the planning stages, and was taken after numerous intensive and conscientious reviews and considerations of the overall situation," adds Elisabeth Herles, Managing Director of the Bundesverband Parken e.V.
"According to the current state of knowledge, the risk of having to cancel the Parken 2021 at short notice after extensive preparations and investments outweighs the hope that the exhibition will be held safely, smoothly and successfully. Planning safety had to be created for all those involved, also to cushion financial risks."
Nevertheless, there will be a possibility for exchange within the industry this year, without a trade exhibition but with a conference at the Competence Forum Parken, which is organized by the Bundesverband Parken e. V. and scheduled for 28 October 2021 in Würzburg.
PARKEN, as a platform for future-oriented solutions in stationary traffic, will again take place in its usual form in Wiesbaden, Germany, from 28-29 June 2023. Up-to-date information is available at www.parken-exhibition.com.
About Mesago Messe Frankfurt
Mesago, founded in 1982 and located in Stuttgart, specializes in exhibitions and conferences on various topics of technology. The company belongs to the Messe Frankfurt Group. Mesago operates internationally and is not tied to a specific venue. With 160 members of staff Mesago organizes events for the benefit of more than 3,300 exhibitors and over 110,000 trade visitors, conference delegates and speakers from all over the world. Numerous trade associations, publishing houses, scientific institutes and universities work with Mesago closely as advisers, co-organizers and partners. (mesago.com)
Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. The Messe Frankfurt Group employs around 2,500* people in a total of 30 subsidiaries. The company generated annual sales of approximately €250* million in 2020 after having recorded sales of €738 million the previous year. Even in difficult times caused by the coronavirus pandemic, we are globally networked with our industry sectors. We have close ties with our industry sectors and serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of the Group’s key USPs is its closely knit global sales network, which extends throughout the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are expanding our digital expertise with new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Headquartered in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).
For more information, please visit our website at: www.messefrankfurt.com
* preliminary figures 2020